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For the launch of its first women’s Spring/Summer 2023 collection, 3.PARADIS wanted an ultra-intimate presentation, like a family gathering. The objective was to design an experiential runway at the intersection of fashion and emotion, while asserting a feminine and spiritual artistic direction true to Emeric Tchatchoua’s vision.
We created an exclusive tea time within the private salon of Cédric Grolet Opéra, a remarkable space chosen for its light and intimate atmosphere. The experience unfolded in three successive moments to maintain closeness and quality interaction with a select audience of 50 privileged guests.
We oversaw the design, art direction and full production of the event, transforming the space into a narrative and contemplative environment: subtle scenography, symbolic details and a fluid staging that connected fashion, lifestyle and gastronomy.
In collaboration with Christofle, we also developed the branding for the show and the invitations, combining refinement and modernity to extend the experience to every detail.
