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For the launch of Toutes en Jeu campaign, the French Football Federation wanted to create a meaningful experience celebrating the growing role of young girls in football and highlighting the voices of those shaping the future of the sport.
The ambition was to move beyond a traditional sporting event by creating a space for exchange, inspiration, and connection. The challenge was to transform the stadium environment into a welcoming and immersive setting where young players could share experiences, meet inspiring figures, and celebrate their place within the game.
We designed and produced the scenography for the Toutes en Jeu dinner, creating a meaningful gathering at the heart of the stadium to celebrate the role of young girls in football.
The space was imagined as an intimate setting for connection, conversation, and celebration, transforming the stadium environment into a place where guests, players, and inspiring figures could come together around the values of inclusion, transmission, and community.
Through a carefully crafted scenographic experience, we brought a sense of warmth and purpose to the field, creating a memorable evening that honored the players of today while celebrating those who will shape the future of women’s football.
Photography : Robin Le Febvre
